Egoistia “Bowie” style logo

When I was in Peru a few months ago I ran into some friends who live in Denver and they have a band called Egoista and they were telling me that they need a logo and already have an idea for it. They wanted it to a rip of the written out Bowie ‘lightning bolt logo’.

I looked at some variations of the original logo, this is the sample I started out with. Next step was making a sketch:

I brought this into illustrator and started picking out some fonts and tracing over the rough sketch. I went with Kabel Ultra.

The process was pretty straight-forward as far as logos go.

This was the final result, they are happy with it!